In the latest Airtel 4G Advertisement, where two girls are shown competing with each other to prove whose mobile internet connection is faster; I always try to figure out which phone the Girls are using. To I, the 4G smartphones they are using are Xiaomi Redmi Note 4G. It’s not surprising as 4G service is new in India (currently available in Lucknow, Delhi and Calcutta). If the commerce is guided by the demand, then it’s alright to assume that there are very few 4G smartphones available in India as well.
Who is the Leader in 4G smartphone market in India?
According to the IDC’s Asia/Pacific Quarterly Mobile Phone Tracker, Q2, 2015 ( August 2015 release) Lenovo is the biggest 4G smartphone brand in India with a 29.4 per cent market share of the 4G smartphone market.
Lenovo is leading the market trend with its aggressively priced 4G LTE smartphone portfolio, with over a million 4G devices sold during Q2, 2015. Over 3.5 million 4G smartphones have been sold in India in Q2 (Apr-May-Jun) 2015.
Place of Lenovo in Indian smartphone market as of August 2015
According to IDC’s Asia/ Pacific Quarterly Mobile Phone Tracker, Q2, 2015 (August 2015 release), Lenovo is the fifth largest smartphone brand with 4.4 per cent share of the Indian smartphone market in Q2 2015. Lenovo witnessed immense success with its wide portfolio of 4G smartphones like the A6000, A7000, A6000 Plus and now the K3 Note.
Overall the shipment of smartphones to India has increased by 44% as compared to the same time period last year. IDC has also reported that 26.5 million smartphones were shipped to India during Q2 2015.