Vinod Mehta New Book: Anecdotes and Gossip is Fun

Veteran journalist Vinod Mehta’s new book ‘Editor Unplugged’ launched

eu_vmYou might have seen Veteran journalist Vinod Mehta. He was a usual participant in Arnab Goswami’s Super Prime Time. Sometimes he used to sit on the debates with a peg in his hand, constantly shouting ‘Arnab’, ‘Pl listen Arnab’. Much to the obvious embarrassment to Arnab. But even in that state, he was incisive.

Vinod Mehta was the founder of Playboy type magazine, debonair. But the magazine didn’t succeed. May be the quality of centerfold was that appetising to Indian male. Regarding quality, Mehta was quite open. The reasons were two: Money and the social stigma because of which only girls with some hazy background were willing to shed their clothes. That apart, the social stigma of buying and keeping the magazine was also there.

A courageous journalist, Mehta didn’t shy away from running against corporates, a major source of Advertising. In recent past, many corporates including Tata boycotted Vinod Mehta; and the money simply dried up. Tell you, it’s easy to write about politicians in India. The Corporates which are still the biggest advertisers for most magazines and newspapers

Mehta’s journalistic career spanned over 40 years; and during this period he founded, edited and run notable print publications such as ‘Outlook’, ‘Sunday Observer’.

“Editor Unplugged,” a memoir of Mehta’s life as an editor, is the sequel to his much acclaimed autobiography “Lucknow Boy” where he recounts his experiences in Delhi’s power circles. Obviously it has good dose of gossips. The book also contains Mehta’s take on leaders such as Narendra Modi, Arvind Kejriwal, the Nehru-Gandhi dynasty; and Corporate personalities such as Ratan Tata, Niira Radia, Sachin Tendulkar and Arundhati Roy.

Arundhati Roy unwrapped the book. Vikram Seth read some passages from it.

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